Showing posts with label natural disasters. Show all posts
Showing posts with label natural disasters. Show all posts
Saturday, March 12, 2011
Earth Shifting On Its Axis...Again
Putting all of our petty woes into perspective
At any time and without warning
a quake of such magnitude that an entire country moves
and the earth itself shifts on its axis
(CNN) -- The powerful earthquake that unleashed a devastating tsunami Friday appears to have moved the main island of Japan by 8 feet (2.4 meters) and shifted the Earth on its axis.
"At this point, we know that one GPS station moved (8 feet), and we have seen a map from GSI (Geospatial Information Authority) in Japan showing the pattern of shift over a large area is consistent with about that much shift of the land mass," said Kenneth Hudnut, a geophysicist with the U.S. Geological Survey (USGS).
Reports from the National Institute of Geophysics and Volcanology in Italy estimated the 8.9-magnitude quake shifted the planet on its axis by nearly 4 inches (10 centimeters).
To put things in perspective
the Sendai earthquake was about 1000 times more powerful than the earthquake in New Zealand
Like after the 2004 tsunami which killed 230,000 people, the US is sending in the Pacific fleet, literally.
But how much help aid can they offer at this point with thousands dead, thousands missing
power and water out for millions
and a potential Chernobyl style meltdown.
Glenn Reynolds, for years, has been linking to sites about disaster preparedness.
It's one thing if you live out in the wilds of Idaho or Wyoming to have this list and/or this list of emergency supplies.
But who in a major metropolitan area keeps these things around the house?
At the very least, anyone who lives in California should have one of these at home and in the car.
I've ignored the whole subject of disaster preparedness for years
Perhaps today is the day to start taking it seriously.
Friday, March 11, 2011
Living In The Ring Of Fire
If you haven't seen the video of the horrendous tsunami in Japan
watch it here.
Chile, New Zealand, Japan
Is California next?
Those of us who live in the Pacific Ring of Fire can never be complacent.
Wednesday, January 12, 2011
Putting Things Into Perspective
It's easy to get the feeling that we live and work in some kind of parallel universe considering that:
1. it is beautiful about 325 days of the year in Southern California
2. our office is located on one of the nicest commercial streets in the US
3. we work with wonderful people and with a product that is intrinsically beautiful
4. most importantly, our clients are awesome
In our world the biggest disappointment that can occur in our daily working life is finding out that our product is not going to be worn by an A-list star on the cover of a major international fashion magazine.
While PR and branding are very important to building our business, we accept that these things happen.
It's a process and we plod along and hope for another opportunity.
Today, we have another sunny day with mild temperatures and clear blue skies.
The fresh faced beauty and daughter of Sissy Spacek , Schuyler Fisk, is wearing bangle bracelets from Beladora.com in this month's issue of Vanity Fair.
We are pleased.
It would be easy to forget that on the other side of the world this is going on.
But we haven't forgotten.
We have clients in Australia and we are worried about them, indeed about all of the people in flooded areas.
Hopefully the waters will recede soon.
Aussies are undeniably resilient people.
They will deal with this once in a lifetime natural disaster far better than we dealt with the Hurricane Katrina flooding. But the worst isn't over yet and there will be months if not years of clearing debris and rebuilding.
We wish them potable water, electricity, available food and godspeed to get through this trial by water.
1. it is beautiful about 325 days of the year in Southern California
2. our office is located on one of the nicest commercial streets in the US
3. we work with wonderful people and with a product that is intrinsically beautiful
4. most importantly, our clients are awesome
In our world the biggest disappointment that can occur in our daily working life is finding out that our product is not going to be worn by an A-list star on the cover of a major international fashion magazine.
While PR and branding are very important to building our business, we accept that these things happen.
It's a process and we plod along and hope for another opportunity.
Today, we have another sunny day with mild temperatures and clear blue skies.
The fresh faced beauty and daughter of Sissy Spacek , Schuyler Fisk, is wearing bangle bracelets from Beladora.com in this month's issue of Vanity Fair.
We are pleased.
It would be easy to forget that on the other side of the world this is going on.
But we haven't forgotten.
We have clients in Australia and we are worried about them, indeed about all of the people in flooded areas.
Hopefully the waters will recede soon.
Aussies are undeniably resilient people.
They will deal with this once in a lifetime natural disaster far better than we dealt with the Hurricane Katrina flooding. But the worst isn't over yet and there will be months if not years of clearing debris and rebuilding.
We wish them potable water, electricity, available food and godspeed to get through this trial by water.
Tuesday, January 11, 2011
Of Biblical Proportions
A flooded area the size of the state of Texas bad.
People have died, others are lost.
Hurricane Katrina was nothing compared to what's going on in Australia now.
Our favorite Aussi blogger FF has been caught up in it in Brisbane
and fingers and toes, she and the future baby FF will be fine.
Go send her your best wishes...while she still has the electricity for her computer.
Subscribe to:
Posts (Atom)
